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Agency Sales
Processes - Blog
Note 1: Literary Agents are NOT lawyers. Nothing is a
substitute for competent legal advice. The information below is our
opinion only and should not be construed as legal advice.
This blog
contains 1) an overview of what an agency does, and 2) a sample of
letters that we have used. We feel this is quite instructive.
We call
this the "An Anatomy of a Deal".
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A Description of the Tasks and Time Commitments Inherent in a
Publishing Deal
Publisher
Research –
Knowing
which publishers and editors to approach is a continuous learning
process for literary agents. This kind of first-hand knowledge can
only be acquired by thoroughly researching publishers. If an agent
expects to have a good pulse on who’s who in the publishing world,
he or she must dedicate a good-sized portion of working time to
researching publishers. Three hours of careful research
should be sufficient for fiction works. On the other hand,
researching publishers for non-fiction works will require even more
time. Please
notice in the list below that some publishers will take the work
electronically, some only by snail mail, some want the entire
manuscript, some want partial manuscripts.
Complying with buyers’ requirements is a major effort on
our part. Please note: Many authors have specific buyers in mind for
their work. If this is
the case we would love to have your input.
Writing Query
Letters –
Penning query
letters is a vital part of an agent’s life. The amount of query
letters he or she must write all depends on the scope of the work
and the number of publishers on the pitch list that has been put
together. Unfortunately when it comes to query letters, one size
does not fit all. Each and every query letter will have to be tailor
written.
Preparing and
Mailing Submissions –
Preparing and
mailing submissions, is by far, one of the least glamorous aspects
of an agent’s life. It is a necessary evil that comes with the
job. While it may not seem like it, this process can be very time
consuming and tedious. Once the agent of choice has been given the
green light to submit a manuscript, he or she must pause the
marketing process to prepare a mail-out. This involves printing out
multiple copies of the manuscript, typing up address labels and
envelopes, carefully preparing packages and making sure sufficient
postage has been added.
Followup Work –
The one thing an
agent can always count on is follow-up work. If an agent has no
follow-up work to perform, this is a tell-tale sign that he or she
is not doing her job properly. Normally, follow-up work arises when
the agent least expects it. This is why an agent must learn to
multi-task and be flexible. The agent of choice will engage in any
follow-up work that may arise as a result of his or her marketing
campaign. Follow-up work typically involves, calling editors to
check on review process, fulfill unexpected requests to submit the
manuscript and other incidentals and accidentals that crop up in
this business.
Miscellaneous
& Client Communications
As difficult as it
may seem, an agent must set aside some time to bond with each and
every client. Sometimes, a client will approach an agent and ask for
career advice. An agent should always have a client’s best
interest at heart and on the back of his mind at all times. If an
agent happens to come across a great writing opportunity for a
client in a specific genre of interest, he or she can help her
client make the connection by serving as a liaison. Some time must
be earmarked for these kinds of things.
By
clicking the link below you will find sample pitch lists and sample
communications showing the anatomy of a deal.
Names. dates, etc. have been altered for privacy.
Click
Here to Open A New Window
With Sample Agent Correspondence.
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